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After collaborating on a Product Challenge for Cornell Tech’s Product Studio, Team Ursa knew they had an innovative idea and a team that could make it a reality.

Gabriel Ruttner, Master of Engineering in Computer Science ’17, Roy Cohen, Technion-Cornell Dual Master’s Degrees in Connective Media ’18, and Vince Wong, Johnson Cornell Tech MBA ’17, originally came together when frog design, a global design and strategy firm, issued a challenge as part of Product Studio. The challenge was to use wearables and sensors to enable design researchers to collect and analyze insights from interviews. After some initial research, the team pivoted away from wearables to focus on how to better collect and synthesize feedback from user conversations.

The resulting product was a real-time transcription app with features such as categorization and team member collaboration. ‘pond,’ a name that partnered well with frog design, allowed interviewers to focus on the conversation and drawing conclusions from the interview — not meticulously jotting down notes.

But after Product Studio concluded, Ruttner, Cohen and Wong weren’t quite ready to let the project go and continued on as Ursa. The software enables teams to efficiently and effectively analyze interview findings.

“Through conversations with medium and large scale organizations, we learned that user-centered product development is a team sport,” says Wong, “Teams struggle to capture data from interviews and seamlessly share the feedback internally. Ursa is addressing the problem holistically by creating an ecosystem that enables organizations to champion user research.” Teams use Ursa to interpret the qualitative data individually and come up with conclusions and action items together.

“The challenge from frog design gave us valuable insights on user research interviews and a tool to capture those insights. We realized there was something bigger there,” Ruttner recalls.

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Ursa automatically transcribes an interview and allows the researcher to easily tag important quotes in real time.

From Project to Company

As every entrepreneur knows, having the right founding team is crucial for success. Cohen credits the interdisciplinary nature of the Product Studio with identifying a team of people with the individual skills necessary to complement one another and turn their initial idea into an innovative tech platform, Ursa.

The name is a nod to the conference room on campus where they put in many late nights working on the company. “It is also the name of a constellation, lending itself to the metaphor that people look to the stars for guidance and product teams use Ursa for the guidance necessary to create the best product for users,” says Cohen.

Product teams use Ursa to automatically transcribe interviews, make interpretations in real-time, and collaborate as a team. Ruttner explains that the team is using skills they learned in Cornell Tech courses — like machine learning, natural language processing, and building scalable models — to develop technology that will allow Ursa to analyze multiple interviews and automatically elevate the most pertinent information.

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Ruttner ’17 presents Ursa during Open Studio in May.

Ursa is one of four companies to win a Startup Award this May. They received $80,000 in pre-seed funding $20,000 worth of co-working space at The Bridge at Cornell Tech. The funding is beneficial, but Ruttner highlights the benefit of mentorship and the Cornell Tech community. “People such as Aaron Holiday, managing entrepreneurial officer of Cornell Tech, provided valuable direction, feedback, and support,” Ruttner says.

What’s Next for Ursa

Ursa is now looking to grow its team, choosing a diverse set of companies to pilot the product to better understand their customer archetype, adding complexity to their natural language processing models, and targeting a round of fundraising. You can follow Ursa’s journey at followursa.com.


Campus to Use Photovoltaic Arrays, Geothermal Ground Source Heat Pump, and More for Greatest Efficiency and Lowest Energy Use

Building’s Design Ethos and Energy Philosophy Inspired by Mike Bloomberg’s Models at Bloomberg LP and at City Hall

NEW YORK – Cornell Tech today announced details of its plan to achieve Net Zero energy efficiency for The Bloomberg Center – named in honor of Emma and Georgina Bloomberg. Designed by the architecture firm Morphosis, The Bloomberg Center is the first academic building on the Cornell Tech campus, the first phase of which will open this September on Roosevelt Island. Cornell’s aspiration is for the building to reach Net Zero and LEED Platinum status, with all of the energy needed to power the building generated on campus. The campus is employing multiple strategies including solar power,geothermal ground source heat pumps, an energy efficient facade balancing the ratio between transparency and opaqueness to maximize building insulation and decrease energy demand, and smart building features monitoring lighting and plug load use. A solar array also tops The Bridge building on campus, designed by WEISS/MANFREDI Architecture/Urbanism/Landscape, providing critical additional renewable energy for The Bloomberg Center. As part of the campus focus on sustainability and efficiency, the first residential building on campus will be the world’s first high rise Passive House building.

“Cornell Tech will have some of the most environmentally-friendly and energy-efficient buildings in the world,” said Dan Huttenlocher, Dean of Cornell Tech. “The Bloomberg Center is our main academic hub on campus and, inspired by the Bloomberg model, we’re reinforcing our commitment to innovation and sustainability by pushing the boundaries of current energy efficiency practices and setting a new standard for building in New York.”

“We are thrilled to work with Cornell Tech on a design reflecting their commitment to pioneering new standards in building performance,” said Ung-Joo Scott Lee, Principal Architect at Morphosis and Project Principal and Manager of The Bloomberg Center. “The Bloomberg Center’s design makes groundbreaking strides in sustainability while simultaneously fostering interdisciplinary communication among students, faculty, administrators and visitors and complementing and invigorating the surrounding Roosevelt Island community.”

The strategy to achieve a low energy building is through a stepped approach prioritizing reduction in energy demand through load reductions as well as maximizing passive and energy efficient design, and using renewable energy to power the building systems. Strategies to achieve Net Zero at The Bloomberg Center include:

  • An all-electric building: No fossil fuel is used in the building.
  • Geothermal wells: 80 closed-loop geothermal wells, each 400 feet deep, were drilled below the main campus public open space. The electrically powered ground-source heat pumps are used to heat and cool the building in conjunction with an active chilled-beam system.
  • Solar power: An acre-sized photovoltaic array tops The Bloomberg Center and neighboring The Bridge building, generating solar power. Instead of locating remote solar panels off site, the designs of The Bloomberg Center and The Bridge incorporate the panels as an integral building design feature, converging engineering requirements and architecture. The array on The Bloomberg Center provides building shading while harvesting solar power.
  • Highly insulated façade: A unitized, continuously insulated rainscreen wall system covered by an iconic metal panel façade designed by Morphosis architects balances exterior views and daylight while maximizing facade insulation.
  • Smart building technology: Smart building features, designed by Morphosis and engineering firm Arup, links lighting control, occupancy sensors, security, and other building controls to provide on-demand power and respond to user needs and occupancy, contributing to reducing energy usage.
  • Green roof: A low-maintenance green roof incorporates native plant species along the southeast edge of the building to help cool the lower roof surface.

“The Bridge is designed to encourage the random interactions and deep collaborations that solve problems, build partnerships and accelerate new products to market. But it also serves another important mission: contributing to one of the most sustainable campuses in the world. Designed by Weiss/Manfredi, the building’s solar canopy creates a unique architectural feature that is not just beautiful but functional. Marion Weiss and Michael Manfredi have created a sustainable and efficient building that also has incredible sweeping views of New York City for our tenants to enjoy,” said MaryAnne Gilmartin, President and CEO of Forest City New York.

“Sustainability is typically achieved building by building. Here at The Bloomberg Center and The Bridge, we’re taking a more collaborative approach that includes several buildings to achieve a more comprehensive vision of sustainability,” said Marion Weiss and Michael Manfredi, designers of The Bridge.

The Bloomberg Center stands four stories and includes 160,000 square feet of academic space with a low and narrow profile that allows for views across the island, while maximizing daylight. Open offices and an open galleria extends through the length of the building, and enclaves for impromptu meetings will encourage encounters, discussion, and collaboration. The building incorporates a 40,000-gallon rainwater harvesting tank buried under the campus lawn, providing for non-potable water use for building toilets, building cooling tower as well as site irrigation. For added resiliency, the project has been raised up to increase its resiliency and protect against future flooding, with key mechanical equipment located on the roof top. The building was named after a $100 million gift from Mike Bloomberg, who was responsible for bringing Cornell Tech to New York City while serving as the city’s 108th Mayor.

The Bloomberg Center will open in September at the Cornell Tech campus on Roosevelt Island as part of phase one, which also includes:

  • The Bridge at Cornell Tech, a first-of-its-kind building that will house an extraordinary mix of cutting-edge companies working alongside groundbreaking Cornell academic teams: from recent Cornell Tech graduates hustling to commercialize a new idea, to start-ups on the verge of explosive growth, and established companies developing leading edge technologies and products. Tech and investment firm Two Sigma was recently announced as the inaugural tenant. The building will be topped with solar panels to power The Bloomberg Center and it is on track to reach LEED Silver certification with a comprehensive range of energy efficient systems, including water efficient plumbing, efficient mechanical systems, automated lighting for daylight harvesting, and high performance glass to minimize heat gain. The building is developed by Forest City New York and designed by WEISS/MANFREDI Architecture/Urbanism/Landscape.
  • The House, a residential building on campus or students, faculty, and staff will be the largest Passive House in the world. Passive House is considered the most rigorous energy efficiency standard in the world. The building facade is constructed of a prefabricated metal panel system that acts as a thermally insulated blanket wrapping the building structure. The building is developed by Hudson and Related Companies and designed by Handel Architects.

About Cornell Tech

Cornell Tech brings together faculty, business leaders, tech entrepreneurs, and students in a catalytic environment to reinvent the way we live in the digital age. Cornell Tech’s temporary campus has been up and running at Google’s Chelsea building since 2013, with a growing world-class faculty, and more than 200 masters and Ph.D. students who collaborate extensively with tech-oriented companies and organizations and pursue their own start-ups. Construction is underway on Cornell Tech’s campus on Roosevelt Island, with a first phase due to open in September 2017. When fully completed, the campus will include 2 million square feet of state-of-the-art buildings, over 2 acres of open space, and will be home to more than 2,000 graduate students and hundreds of faculty and staff.

About Morphosis

Founded in 1972, Morphosis is an interdisciplinary practice involved in rigorous design and research that yields innovative, iconic buildings and urban environments. The firm is committed to the practice of architecture as a collaborative enterprise, with founder and Pritzker-prize winning architect Thom Mayne serving as design director alongside principals Arne Emerson, Ung-Joo Scott Lee, Brandon Welling, and Eui-Sung Yi, and more than 60 professionals working in Los Angeles, New York, and Shenzhen. With projects worldwide, the firm’s work ranges in scale from residential, institutional, and civic buildings to large urban planning projects. Named after the Greek term for ‘to form or be in formation’, Morphosis is a dynamic and evolving practice that responds to the shifting and advancing social, cultural, political and technological conditions of modern life.

About WEISS/MANFREDI

WEISS/MANFREDI Architecture/Landscape/Urbanism is a multidisciplinary design practice based in New York City known for the dynamic integration of architecture, art, infrastructure, and landscape design. Competition-winning projects such as the Seattle Art Museum: Olympic Sculpture Park, Barnard College’s Diana Center, the Women’s Memorial at the Arlington National Cemetery, and the Sylvan Theater at the Washington Monument Grounds construct reciprocal relationships between city and nature, architecture, and infrastructure. The firm’s distinct vision has been recognized with the American Academy of Arts and Letters Award for Architecture, the AIA New York’s Gold Medal, and the Architectural League of New York’s Emerging Voices Award. Current projects include the U.S. Embassy in New Delhi, India, a master plan for Artis-Naples, a mixed-use building for MIT’s Kendall Square Initiative, and the Tsai Center for Innovative Thinking at Yale University. Princeton Architectural Press has published three monographs on the firm’s work entitled WEISS/MANFREDI: Surface/Subsurface, Site Specific, and Public Natures: Evolutionary Infrastructures.

About Forest City New York

Forest City New York, a wholly owned subsidiary of Forest City Realty Trust, Inc., is the owner and developer of The Bridge at Cornell Tech, and owns and operates over 30 properties in the New York metropolitan area, including The New York Times Building. Forest City Realty Trust, Inc. is an NYSE-listed national real estate company with $8.2 billion in consolidated assets. The Company is principally engaged in the ownership, development, management and acquisition of commercial and residential real estate throughout the United States, and is the developer of such projects as University Park at MIT, the Science + Technology Park at Johns Hopkins, and 5M in San Francisco. For more information, visit www.forestcity.net.

Photo credit: Max Touhey


In a recent article, The New York Times details the sustainable elements of the Cornell Tech campus on Roosevelt Island that will help us reach our net-zero aspirations.

When Cornell University competed in 2011 to develop an applied science and engineering campus in New York City, part of its pitch was that it would construct an academic building that would at least approach making as much energy as it used in a year, a concept known as net zero. It won. Then came the hard work of making that vision happen at the campus, known as Cornell Tech.

The first step: Architects from Morphosis designed the building, on Roosevelt Island in the East River, to use as little energy as possible. The second was making enough electricity to cover that reduced load without natural gas, part of its effort to stem climate change.

So the four-story building, the Bloomberg Center, is squat, with a roof larger than the body, to maximize space for solar panels. When it is complete in September, 1,464 solar panels will span the roof.

Read the full article in The New York Times.

Photo credit: The New York Times


By Rachel Mayer, CEO at Trigger Finance, Master of Computer Science ’15

My motivation to pursue engineering and business at the graduate level stems from two disparate yet equally important childhood experiences: being raised by a salsa singing, mechanical engineer father, and growing up in an unstable country, Venezuela.

My father planted the seeds of engineering, business and artistry early in my life as tools to achieve any career goal. During this time, I lived firsthand through Chavez’s socialist revolution, which resulted in severe economic deterioration and grave social insecurity. The dangerous condition of my home country was the push I needed to apply to top engineering schools abroad in search of a brighter future.

Now having lived in New York and in the United States for more than 10 years, first as an undergraduate studying mathematics at MIT and later working as a trader at JPMorgan, I finally discovered an institution that could satisfy my intellectual curiosity and entrepreneurial itch to grow my thought capacity exponentially – and that was Cornell Tech.

Cornell Tech’s impact on my life, as well as the impact that my fellow colleagues (and now partners in business) had on me, has been tremendous. We were a part of the M.Eng. beta class – those early adopters who see the potential before others see it.

I was first struck by Cornell Tech’s different approach to evaluating incoming students for their engineering program. They understood that any person with a background in science could learn how to study computer engineering, even without the formal undergraduate degree. This, I thought, was a different way of thinking, a younger and dynamic mentality that reflected how the greatest companies today think about skills and hiring great people.

During my first few months at Cornell Tech, I met incredible students and faculty from all different backgrounds – academic and skill related – who all shared the common goal of making our NYC community and the products and services that cater to it stronger through technology.

My time at Cornell Tech was one of pure creativity, openness, learning, joy and inspiration. I got an education not only in relevant computer science practices but also on product management and idea iteration. It was late in the fall semester when my partners and I started to think about the idea for what became our current company, Trigger.

Trigger is an award-winning, mobile-first investing platform that helps remove emotion from the investing process by investing through simple “if this, then that” rules. Users link their existing brokerage accounts and set if/then rules around the portfolio and on a wealth of unique data sets, to trade when triggered.

Through the Startup Studio in the spring semester, we got the opportunity to work on our idea – prototyping, creating a business model, customer development and how to pitch our idea to a large audience. We won a Startup Award, and Cornell Tech gave us the support we needed to go out into the wonderful world of entrepreneurship. Being exposed to all kinds of industry leaders and their experiences via the weekly Conversations in the Studio seminar also helped me learn from their mistakes early on and try to incorporate their tactics of success at Trigger. Those lessons led us to win startup competitions, have tens of thousands of customers using our product, and speak with some of the most respected journalists about our mission and company.

The future of any organization always relies on the people who work to support it. Cornell Tech has the ability to attract a wide array of thought leaders – the kind of people who want change, who want NYC to be a leader in tech, who want diverse groups of people working on challenging ideas.

In an environment where political instability in our country is growing – and reminders of my childhood’s nation are ever more present – it is important to invest and support those institutions that put people first. That is why I believe Cornell Tech will be the biggest driving force for change NYC has ever seen.

Rachel Mayer, M.Eng. ’15, is the founder of Trigger, www.triggerfinance.com.

This article originally appeared in Ezra Magazine.


At this year’s NYC Media Lab demo day, Cornell Tech students presented products that they created in response to a challenge from this year’s sponsor, Verizon: push the boundaries of what’s possible in the fields of the Internet of Things (IoT), conversational commerce, and augmented and mixed reality.

According to Andrew Mendez, Technion-Cornell Dual Master’s Degrees in Connective Media ’18, “[This] program was an amazing opportunity to engage with Verizon as they try to innovate in the mixed reality space. I learned a lot about the state of the industry and the problems that must be solved.” Mendez is also co-founder of the product Blend, a mixed-reality app.

The event marks the culmination of the Verizon Connected Futures Prototyping and Talent Development Program which began in January of this year. It is run in partnership with NYC Media Lab, a nonprofit consortium connecting educational institutions with corporate technology firms. During the program, graduate students are matched with industry mentors and form teams to create products which solve a challenge set by the sponsor. 2017 was Verizon’s second year as sponsor.

“For us, it’s a give first mentality—we want to be supportive of innovation happening on local campuses,” said Christian Guirnalda, a program mentor and director at Verizon’s open innovation labs, adding, “This is the new Verizon.”

The nation’s largest telecommunications firm hopes that through these students, they can keep up with a pace of change that’s ever accelerating. In a presentation video, the Verizon team stated, “We recognize, even as a Fortune 50 company, that we need additional help.” Sometimes it takes fresh eyes and sharp minds to spot the next big thing, and this year’s eleven teams did not disappoint.

The team behind Blend, including Mendez and his co-founders Iris Qu, Parsons Master in Fine Arts ’17, and Jasmine Oh, Parsons Master in Fine Arts ’17, presented their mixed reality app, which allows companies to append virtual animations and coupon offers to otherwise regular physical products to enhance the experience.

The fact that Blend and many other teams are comprised of students mixed from a variety of programs is deliberate. NYC Media Lab hopes that by combining diverse teams from educational institutions like Cornell Tech, New York University, Parsons, and more, they will enhance the creativity of what is produced.

Iris, another team made of Cornell Tech and Parsons students, applied their backgrounds in the media industry to build an IoT screen projector designed to liberate consumers from the confines of their desktop or TV. The students, Tosin Adeniji, Johnson Cornell Tech MBA ’17, Lydia Li, Master in Operations Research and Information Engineering (ORIE) ’17, and Priyal Parikh, Parsons Master in Fine Arts ’17, envision Iris devices that will allow users to walk from room to room with video content following them, projected onto any suitable surface.

Reflecting on what prepared her for today’s presentation, Adeniji mentioned her current graduate program. “What I’ve really loved about [Cornell Tech] is that it’s great to have academic folks telling you where tech is going and it’s even better to also be around those actually practicing it in the field.”

Field experience can be important when identifying real problems to solve. Another product, Felix, was born out of its founders’ frustration with conferences. It helps event attendees eliminate business cards and the unproductive time spent hunting for the right connections. Built by Clara Shim, Master in Computer Science ’18, and Chumeng Xu, Technion-Cornell Dual Master’s Degrees in Connective Media ’18, Felix arms users with connected gloves that exchange information with a simple handshake.

Other projects demonstrated at the event included a virtual reality game that teaches kids to spot fake news, a wearable, haptic kneepad to coach cyclists, and a visual shopping chatbot. Nearly all these solutions were built using ThingSpace, an open source platform created by Verizon, and many are run on Verizon’s 4G network.

From this deep well of investment spring occasional winners. Last year’s program gave birth to three companies: Svrround, which has since taken on additional outside funding, Vidrovr, which has since completed the Techstars NYC program, and Teleobjects, which has since entered NYC Media Lab’s accelerator, The Combine.

The journey for this year’s students is far from over. Adeniji and Li from team Iris have both accepted offers to work at Verizon, on the innovation lab and data science teams respectively. Programs such as this one give organizations like Verizon a powerful school-to-industry pipeline for top talent. his year at least six participants will take job offers, up over last year’s two. Several more are considering joining Verizon’s accelerator program, where graduate students leverage their experience directly into careers.

According to Mendez of Blend, “Cornell Tech has been key to my career path. It’s connected me to opportunities such as the Verizon Challenge, offers an education not taught at other schools, and has really opened up a universe of possibility.”


A year ago, if you needed to find Xia (Lydia) Li, you’d be sure to catch her camped out in a food truck on USC’s campus most weekday mornings — serving up hot pork buns, congee, and savory Chinese crepes to hungry students before dashing off to an early class.

Today, Li has put her classic Chinese breakfast business on the back burner and is pursuing her Masters in Operations Research and Information Engineering (ORIE) at Cornell Tech. And while her trajectory may seem surprising to some, for Li, it makes perfect directional sense.

The Road To Cornell Tech

Li grew up in Suzhou, just outside of Shanghai, before moving to California to pursue a bachelor’s degree in computational and applied mathematics at USC. But for Li, her classwork felt too theoretical.

“I wanted to study something that is close to reality and that you can use in your daily life, which is why I double majored in business at the Marshall School,” she said.

Her desire to gain practical skills and apply them to solve real-world problems has been a thread throughout Li’s academic and professional career. With graduation approaching in the spring of 2014, Li explained, “I always had the idea to start my own company. As a business student that’s a common dream for everybody. I’m very practical, so when I wanted to do it, I just did it.”

The only question was what kind of business she would start — a tricky question considering that Li was facing a very major constriction. Since she was in America on an F-1 student visa, Li’s business could only be operational for a single year under her visa’s Optional Practical Training (OPT).

“I didn’t want the business to be too large so that I couldn’t break even after one year,” Li said. “I wanted to start a small business that was very integrated.”

After doing some research around the USC community, Li realized that there was a desire among students for traditional Chinese breakfasts. So she decided to open her own food truck called MorningWay. Not only would it be easy to dissolve, she’d also get a whole range of experiences from marketing to manufacturing to dealing with campus and state authorities to even cooking some of the food herself.

“Before I drove a little Corolla,” Li said. “Now I had to drive my Ford Expedition to tow a 7,500 pound trailer to the health department that was 40 miles away, three different times to get one license.”

The business was exhausting, but successful. After checking her dream of being a business owner off her list, Li was ready for the the next step in her educational and professional journey: Being a part of Cornell Tech’s first ORIE class.

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The design of Li’s food truck, Morning Way.

Learning Real-Life Skills In The Classroom At Cornell Tech

While running her business, Li found that in spite of being able to collect a lot of her own data, “neither my math or business major allowed me to do very much with this data.”

Data science had become a professional hot topic, and Li wanted to explore the field. But while a lot of universities offered programs that included data science, they seemed too traditional.

After searching through various graduate school course catalogues, Li was immediately drawn to Cornell Tech’s new program in operations research. Not only was it located in New York City — which Li admits was a big perk — but Cornell Tech also offered core technical classes (like optimization modeling and applied learning) alongside practical classes that put students in real-world scenarios.

Li’s favorite experience so far was Product Studio, a course in which all Cornell Tech students have the ability to work in diverse teams to respond to questions posed by real businesses, ranging from nonprofits to large companies like Google or Amazon.

Li’s team — made up of computer science students, an MBA, as well as a student from the Parsons School of Design — responded to a question posed by AOL, asking them how they might deliver news into smart home environments in a seamless and entertaining way. They decided to create a small device that projected images from phones and other smart devices onto any household surface.

Not only did their product go on to compete in and win a NYC Media Lab Verizon Challenge award of $15,000, but it also fostered friendship and inspired the students to learn a wider range of skills.

“We had a great experience working together, we made hardware and software—there was so much for me to explore,” Li said. “Previously as a business and math student, I didn’t touch on coding a lot. But in this program, I actually had to. I also learned how to write an app with X-code. So I learned a lot by working with the other students.”

For example, Li said that the MBA group members’ ability to bring the team together through organization and motivation taught her strategies about effective communication. But Li hasn’t only learned from her Product Studio teammates. The diverse array of students at Cornell Tech become friends and fellow teachers. Although Li was scared to code at first, she learned the skills quickly thanks to her classmates and now feels confident her programming skills.

Now that Li is nearing graduation, she is starting to think about the next step. Rather than re-opening the food truck, Li is interviewing with companies about data science and quantitative analysis positions. But that doesn’t mean she won’t run her own business again. “I’m thinking in the future I’ll maybe have my own company in the data science field.”


NEW YORK– Cornell Tech awarded four student startup companies $100,000 each in pre-seed funding and one year of free co-working office space in its third annual Startup Awards competition. A panel of tech industry leaders selected the winning student teams, which will be the first Cornell Tech startups to work in The Bridge, Forest City New York’s newly constructed state of the art office space on Cornell Tech’s Roosevelt Island campus, opening September 2017.

“With the Startup Awards, Cornell Tech is able to identify innovative and promising startup ideas coming out of our graduate community, providing them the support and funding needed to kickstart their companies after graduation in the competitive startup ecosystem,” said David Tisch, Head of Startup Studio at Cornell Tech, managing partner of BoxGroup and co-founder of Spring and TechStars NYC.

The Startup Awards grew directly from the culture of entrepreneurship central to the master’s student experience at Cornell Tech. In their final semester, every student enrolls in Startup Studio, where teams of engineering and business students develop their own startup ideas. Cornell Tech created the award program to fill the void for students who have strong prototypes and pitches from their academic work at Cornell Tech, but lack the deep networks and wealth necessary to financially support themselves in the initial phases before seed funding traditionally becomes available. Cornell Tech’s Startup Studio program is run by Tisch and Greg Pass, Cornell Tech’s Chief Entrepreneurial Officer and former Twitter CTO.

“Forest City has been happy to support the Startup Awards, housing the last two cohorts of winners at our New York Times Building. We are thrilled to welcome the first group of graduates’ companies to The Bridge, adding to the unique ecosystem of leading companies – including Two Sigma – working alongside Cornell Tech academic teams,” said MaryAnne Gilmartin, President and CEO of Forest City New York.

This year’s final selected winners were:

  • SageLink –  SageLink connects conversational voice-based applications with marketers to create native and contextual voice ads.
  • Speech Up – Speech Up is a mobile app that gamifies the speech therapy process to provide an affordable, engaging, and accessible speech therapy platform for kids.
  • Switch – Switch is an intelligent digital broker that recommends personalized work benefits based on a worker’s gig profile. On-demand coverage lets users save money by insuring themselves only while they are on the job. With quick onboarding, simple terms and effortless claims, freelancers can spend less time covering losses and more time earning money.
  • Ursa –  Ursa is helping product teams build products that users want. Ursa provides collaborative tools that enable 17 million product creatives to capture and analyze user insights for product ideation, design, and validation. followursa.com

Past Startup Awards winners include Uru, content-aware video advertising technology that has raised more than $955,000 in pre-seed funding, Trigger Finance, an “if-this-then-that” platform that tracks the stock market in real time that has raised $600,000, and GitLinks, a software that monitors open source for enterprises that has raised nearly $400,000.

More than 30 startups have been formed on the Cornell Tech campus to date, including the Startup Awards, the Runway Startup Postdoc Program at the Jacobs Technion-Cornell Institute, and other alumni. The companies have raised a total of $20 million in pre-seed and seed funding, employ 105 people, and 93% of them are headquartered in NYC.

The Startup Awards winners will work out of the Cornell Tech space at The Bridge on the new Cornell Tech campus opening September 2017. Designed by Weiss/Manfreid architects, The Bridge at Cornell Tech is a first-of-its-kind building that will house an extraordinary mix of cutting-edge companies working alongside groundbreaking Cornell academic teams: from recent Cornell Tech graduates hustling to commercialize a new idea, to start-ups on the verge of explosive growth, and established companies developing leading edge technologies and products. Tech and investment firm Two Sigma was announced as the inaugural tenant and will open a new Collision Lab in the building, where engineers from its R&D team will tackle difficult challenges away from the company’s main campus and interact with innovative start-up companies backed by Two Sigma Ventures, a division of Two Sigma. The Collision Lab will also serve as a tool for Two Sigma to retain and attract the best talent by providing unique access to Cornell Tech’s dynamic ecosystem of innovation. For more information, visit www.thebridgeatcornelltech.com.

About Cornell Tech

Cornell Tech brings together faculty, business leaders, tech entrepreneurs, and students in a catalytic environment to reinvent the way we live in the digital age. Cornell Tech’s temporary campus has been up and running at Google’s Chelsea building since 2013, with a growing world-class faculty, and more than 200 masters and Ph.D. students who collaborate extensively with tech-oriented companies and organizations and pursue their own start-ups. Construction is underway on Cornell Tech’s campus on Roosevelt Island, with a first phase due to open in September 2017. When fully completed, the campus will include 2 million square feet of state-of-the-art buildings, over 2 acres of open space, and will be home to more than 2,000 graduate students and hundreds of faculty and staff.


Cornell’s Ithaca campus and its iconic upstate setting may be what many envision when they think of the university, but Cornell has long had a presence on the cosmopolitan stages of New York City.

The physical Cornell presence best known to those in NYC may be Weill Cornell Medicine (the institution first opened in 1898), but the Big Red footprint is much larger than that, and growing. For decades, Cornell University Cooperative Extension-NYC (CUCE-NYC) programs have improved the lives of city residents in all five boroughs – where just under 20,000 Cornell alumni make their homes.

College of Architecture, Art and Planning students have been studying at AAP NYC since 2006, and the ILR School, with NYC connections dating back to 1948, offers a Master of Professional Studies degree based in Manhattan. The new Cornell SC Johnson College of Business is growing its operations in NYC, including a dual-degree MBA/M.S. program with Weill Cornell Medicine and increasing partnerships with Cornell Tech. Steps away from Wall Street, Cornell Engineering’s financial engineering satellite campus allows researchers and students to work on the technology that underpins global markets.

In short, nearly every facet of the university has at least one strong link – a program, an institute, a faculty research project – to the Big Apple.

The lead-up to the historic opening of the Cornell Tech campus this fall on Roosevelt Island has infused a new energy into this diverse array of programs, according to Jackie Davis Manigaulte ’72, senior extension associate and director of community relations with CUCE-NYC and a longtime New Yorker.

“I think we’re on the verge of a stronger, more holistic Cornell presence,” she says. “There seems to be more synergy, interaction and coordination between the different efforts that are taking place.”

Take, for example, last year’s Big Red STEM day, an event hosted by Cornell Tech, Cooperative Extension, Weill Cornell Medicine and the city’s Department of Education. The event aimed to introduce high school students to aspects of STEM (science, technology, engineering and mathematics) fields, and was staffed by Ithaca faculty and students.

“It was bigger and richer than anything one of our organizations could have done on our own,” says Manigaulte. “Efforts like this make Cornell seem real and more accessible to people in the city.”

Students pursuing the master’s degree in health tech at Cornell Tech’s Jacobs Technion-Cornell Institute and enrolled at Weill Cornell Medicine similarly take advantage of the potential of partnerships and collaborations. Students are not only able to take classes at each other’s campuses but to share resources, data and space.

“Weill Cornell Medicine faculty have welcomed our students into their excellent courses,” says Deborah Estrin, associate dean and professor of computer science, who also directs the health tech program at Cornell Tech; she also is professor of healthcare policy and research at Weill Cornell Medicine. “This cross-campus collaboration is slated to increase as we become geographic neighbors.”

Cornell is deeply woven into the fabric of New York City in ways that have changed over time as research, knowledge and societal needs have evolved. Cornell has an impact on the lives of New Yorkers today (as well as people throughout the state, the nation and the world), and shares the entrepreneurial spirit that is driving the city’s future.

Much of this research and work has organized itself, formally and informally, around interdisciplinary hubs that draw on the best of Cornell to tackle real-world challenges. Current work includes cutting-edge medical research and outreach; the food system, from farm to fork; and helping to bring citizens into dialogue with their representatives in the city and other levels of government.

“Campus is a state of mind, and New York is very much the Cornell campus,” says Sam Bacharach, the McKelvey-Grant Professor of Labor Management who founded the ILR School’s Institute for Workplace Studies in the city in 1999. “There’s an energy to this place. … You supplement the intensity we bring to our work in Ithaca with the dynamics of New York, and you’ve got an unbelievable combination.”

Here is a look at three areas where Cornell’s research and outreach in New York City address the larger systems involved, broadening an approach that thrives on multidisciplinary strategies to improve lives.

HEALTH

Personalized diabetes care

Nearly one in 11 Americans suffers from diabetes, the seventh leading cause of death in the country. About 40 percent of the population will develop the disease in their lifetime, most frequently (90 to 95 percent) type 2 diabetes.

Despite evidence that different populations may respond differently to treatment options, current clinical guidelines are still somewhat of a blunt instrument and do not distinguish between patients based on their demographics, medical history or previous treatments.

“The standards of care are basically ‘one size fits all,'” says Nathan Kallus, assistant professor of operations research and information engineering at Cornell Tech, whose research interests include data-driven optimization, decision-making, causal inference and machine learning.

With colleagues at MIT, he analyzed data from more than 10,000 type 2 diabetes patients at Boston Medical Center and modeled outcomes under 13 pharmacological therapies. Using this information, the team developed a prescriptive method for personalized type 2 diabetes care based on characteristics such as age, sex, race, BMI, treatment history and disease progression.

In 32 percent of the cases, “the algorithm recommended an alternative treatment from the standard of care,” Kallus reports, noting that the subsequent results of that treatment showed a significant reduction in average blood sugar levels.

Because the study offers methodological suggestions, the researchers chose to publish their results in Diabetes Care, the leading medical journal on diabetes, hoping to attract the attention of medical practitioners who will run real-world trials.

This desire to make concrete changes similarly attracted Kallus to Cornell Tech: “First and foremost, I was drawn to the amazing people and research at Cornell University. And in New York, specifically, you can connect with the tech and medical fields to learn from them and teach them about your cutting-edge research in the hope to have a direct impact.”

Computational biomedicine

Every patient’s cancer is different. Olivier Elemento, associate director of the HRH Prince Alwaleed Bin Talal Bin Abdulaziz Al-Saud Institute for Computational Biomedicine at Weill Cornell Medicine, hopes to help provide them with highly individualized and precisely targeted treatment.

“We’re taking a precision medicine approach,” he says of the research that involves a large team across several institutions, including clinicians at Weill Cornell Medicine’s Caryl and Israel Englander Institute for Precision Medicine, biomedical engineers at Cornell Ithaca, metabolomics experts at Weill Cornell Medicine-Qatar in Doha, and scientists at the Cornell Tech campus. “It’s an attempt to improve how we deliver health care by trying hard to understand the molecular roots of each patient’s disease and making a multitude of measurements that predict and help identify the best treatment options for each patient.”

Elemento works closely with the affiliated hospital, NewYork-Presbyterian/Weill Cornell Medical Center, which provides patient data and samples. Sometimes his team can return treatment recommendations in as little as a week, but building the model on which they are based takes years – and massive amounts of data.

Much of this information stems from high-throughput sequencing, which delivers the makeup of an entire genome in just a couple of days.

“That’s a really critical technology that allows us to peer down to the cells and understand what’s driving them,” says Elemento, who also is the Walter B. Wriston Research Scholar.

Sequencing can help to match mutations in the DNA of cancerous cells to specific treatments and analyze cell RNA to see what genes are expressed in a tumor. It is also being used to monitor patient immune systems in an effort to predict and increase the currently small number of patients who respond to immunotherapy, a new form of cancer treatment that activates the immune system itself to find and kill tumor cells.

Elemento’s approach to precision medicine relies heavily on high-performance supercomputing to process these large amounts of data. “But it’s only one component,” he explains, “because then you have to build predictive models. That’s where artificial intelligence (AI) becomes critical.”

In this case, AI consists of computer programs sifting through the data to forecast which treatments will be effective in a given patient, based on his or her individual combination of measurements of genetic, physiological and environmental factors. AI also can be used to predict whether or not a patient requires urgent treatment – for example, based on the expression of certain genes, whether a thyroid nodule is likely to be cancerous or benign.

While Elemento estimates the number of patients who have been treated by these methods number fewer than 100, that total is growing quickly, he says: “But even if we help prolong the life of only one patient, it’s amazing.”

Read the full article in the spring issue of Ezra Magazine.


Chelsea Sassouni ’17 has always been involved in numerous extracurriculars. So it’s no surprise that her best advice to other Cornell Tech students is, “Explore anything and everything you think may interest you. The world is your oyster during this time. All the resources you could imagine — and more — are right at your fingertips.”

Chelsea chose the Johnson Cornell Tech MBA program for a number of reasons, but the most significant was the focus on tech and real world applications.

“I am not necessarily a ‘school person’ so I loved the idea of always having opportunities to get my hands dirty, work on solving real problems (some posed by real clients, some teased out of evolving consumer needs), and drive teams to excel at a mutual goal,” says Chelsea. “The studio curriculum, which blends engineers, data scientists, lawyers and business-oriented students together felt like the perfect petri dish to explore and execute.”

A Day in the Life

Although Chelsea notes that there is no “typical” day in her life as a Cornell Tech student, a sample day shows that she is fulfilling her goal of exploring and executing.

Recently, Chelsea moderated a conversation with Thom Mayne, the architect of the Bloomberg Center on Roosevelt Island as part of the “Conversations in the Studio” curriculum for the Cornell Tech community.

Then she had a team meeting with an engineer and a designer to work on the game they are building for their “Games for Social Impact” course. “We’re building a resource-allocation game to help people think about material waste in the production of objects we interact with on a daily basis, like furniture,” Chelsea explains.

After the meeting she went to an industry session about product marketing in the real estate industry. And to round out the day she “had some playtime in the Cornell Tech Maker Lab with 10 of my peers, where we designed and laser engraved prints onto wood blocks, and then made some art out of it.”

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Chelsea and her team in Product Studio last fall, working on a challenge from Merck.

Enriching the Community

Chelsea is a volunteer with the Cornell Tech K-12 Education program. “My role as part of the Cornell Tech K-12 Education program is to support Diane Levitt in bridging the gap between the Cornell Tech campus and the NYC Department of Education to help drive computer science integration in public schools, kindergarten through high school,” she says. They work with a number of schools throughout Manhattan, including the kindergarten through eighth grade school on Roosevelt Island. “Our goal is building familiarity with computing and general good will for the campus.”

The mission is important to Chelsea because she had some of her most formidable experiences during her own K-12 years.

“There’s a spark that can be lit when you’re younger that really ends up shaping who you are and how you interact with the world around you,” Chelsea says noting the impact that books, movies, music, and coding have on building our perspective and experiences. “For me, to have a part in promoting great life experiences for New York City youth is the best way I can be part of Cornell Tech’s pledge to enrich the community in which we are operating.”

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Chelsea working with 3rd Graders at PS/IS 217 on an e-textiles project.

Reimagining and Reinvigorating Libraries

What’s next for Chelsea once she has her Cornell Tech diploma in hand? In the short-term, she wants to pursue a business development role at a content platform to deliver content that allows people to “think, debate, and collaborate.”

“I believe that the faster technology improves and surpasses human capability, the more vital physical and digital ‘hubs’ are as the epicenter for interaction and invention,” she says. “The way I see it, the places we go every day — Reddit, Facebook, Netflix, the local coffee shop — have the opportunities to serve as modern day libraries,” she notes. “They are places we can go to to nurture our capacity for learning from others.”

Chelsea has always been captivated by libraries and learning. She spent her childhood visiting her local library daily to pick up books and movies and meet like-minded friends. Her fond memories inspired her to facilitate similar experiences for members of the Cornell Tech K-12 community and her short-term and long-term goals. After working at a content platform, Chelsea hopes to launch a career in the public library system. But, true to form, Chelsea has already added volunteering with her hometown’s library to her current extracurricular list.

With her ambition, work ethic, drive and skills learned at Cornell Tech, Chelsea hopes to change how we consume content in the digital age.


Biotia, a startup offering microbial surveillance for hospitals, is a joint venture between researchers at Weill Cornell Medicine and Cornell Tech. Founded through the Runway Startup program at the Jacobs Technion-Cornell Institute at Cornell Tech, Biotia is led by experts in genomics, bioinformatics and applied evolutionary biology: Chris Mason, Weill Cornell Medicine associate professor of physiology and biophysics and of computational genomics in the HRH Prince Alwaleed Bin Talal Bin Abdulaziz Al-Saud Institute for Computational Biomedicine; and Niamh B. O’Hara, a researcher and startup postdoc at the Jacobs Technion-Cornell Institute. The Jacobs Institute gives financial and mentoring support to PhDs in tech fields who have recently graduated and are interested in launching a tech-related startup. Biotia has already received some funding and anticipates Series A funding in mid-2018.

On average, one in 25 people who check into a hospital gets an infection – and one in nine dies of that infection. For patients with compromised immune systems, such as cancer patients and the elderly, the rates are even higher. Biotia’s aim is to provide an ongoing service to hospitals: to swab and genetically sequence their high-risk environments, monitoring hygiene, identifying pathogens and tracking antibiotic resistance. Mason and O’Hara are collaborating to create high-throughput, sequencing-based microbial surveillance technology and software, and commercializing it with the goal of decreasing the number of hospital-acquired infections.

How did you both meet and become involved in this project?

O’Hara: It was about two years ago – Chris and I were both giving talks at a population genomics conference at the NY Genome Center. Chris gave an inspiring, engaging talk about the work he had been doing in the subway [creating a “pathogen map” of microbes and bacteria throughout the New York City subway system]. I had finished grad school and was doing a short postdoc, and I was looking for research positions, so I actually went up to Chris and asked him for a job in his lab. It coincided with my applying for the new Runway program at the Jacobs Technion-Cornell Institute, a business-focused, academic-business hybrid; they take people who just got a Ph.D., and they provide support for you to work on a startup.

I talked to Chris about my interest in business and using this concept of metagenomics – doing research similar to his subway study [and his related Global City Sampling Day]. We talked about different applications for that and came up with [the business plan for] an application in hospitals, and we basically proceeded from there.

Mason: Niamh was coming from this great background of evolutionary modeling, suggesting that we use some of the tools she’s created through her thesis work and methods in the field to model the movement of genetic material in a hospital setting – where you could actually study its evolution and movement just as you would a species in any environment.

We wrote the application to the Runway program with that approach, and I signed on as co-founder.

How have each of you been collaborating?

O’Hara: I have found a lot of crossover from my thesis work on plant evolution, but then, of course, there are also differences. As a grad student, I was working in California along the coast, sampling populations of plants, and now I’m working in a hospital swabbing toilets, so that’s slightly different. [laughs]

As a grad student, I was focusing on a specific plant, and the work I’m doing now is metagenomics. … When we sample, we’re collecting DNA from lots of different species all at the same time. It adds a layer of complexity to the analysis because we have to disentangle all those genomes first and identify what’s there. It’s computationally challenging.

Mason: Even though the subway study was a first snapshot of what’s in a city, it has opened our eyes to this invisible world around us. The study of DNA on surfaces with which we interact is as complex as the totality of Earth’s DNA. You have to catalog, map and characterize the movement and types of DNA and what they mean to accurately place their potential relevance for health and disease. So that’s a long-winded way of saying: it’s complicated.

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Weill Cornell Medicine/Provided. Chris Mason, Weill Cornell Medicine associate professor of physiology and biophysics and of computational genomics.

In my perfect world, if you could, you would look at a room and it would be like that scene in “The Matrix,” where he can see not just the world but also the code behind the world. In my world, you would open your eyes and you would see every single thread of DNA in the entire room and potentially where it comes from. … If you take a snapshot, if you do it enough times, then you can know what the migration patterns are.

That is the closest analogy, at least in popular culture, of what we’re trying to create.

Ultimately, what is the safest or ideal microbial environment in a hospital setting?

O’Hara: I have an evolutionary biology and ecology background, so I really think of it as all the microorganisms interacting with each other, and that this is the hospital ecosystem.

If you think about the subway study, they found that there is a ton of beneficial bacteria and neutral bacteria – and that’s a good thing, because that means those microorganisms are hopefully outcompeting the pathogens and that might help prevent the spread of pathogens.

Mason: It is, in some ways, a paradox. On the one hand, we’re telling everyone, “watch out for hospital-acquired infections, they can harm you and kill you;” but on the other hand we’re saying “don’t worry, most of the time it’s fine, and actually you need microbes, some very good microbes, to defend you.” So it’s not a binary “Do I need bacteria, yes or no?” The answer is: “Yes – but the good kind. And, also, try to avoid the bad ones.”

Theoretically, although it is not practiced in hospitals, you wouldn’t want to just kill everything; you wouldn’t want to bring a flamethrower to the hospital, because while that is one way to remove pathogens, that opens the room up to other organisms coming in that can then recolonize that surface and might be worse than what you got rid of. In a perfect world, the best idea would be to have a persistent and defensive living system that is your ally. Just like your own body is, with your immune system and your own microbial allies. In addition to our applied work, these are some research questions we are modeling.

What stage of development are you in, and what comes next?

O’Hara: What we’re providing for hospitals is surveillance of what’s going on in their environment, so that we can say, “In this room, on this surface, we found Staphyloccus aureus, and it looks like it’s antibiotic-resistant,” so that hospitals can then do targeted intervention – go in and clean that surface specifically and appropriately.

Right now, we’re working with two hospitals, a pilot project with NewYork-Presbyterian and another one with Memorial Sloan-Kettering Cancer Center. We are testing the products in the hospital, and we’ve built the metagenomic software to use in the analysis to identify what’s there, in regard to both species and microbial resistance.

We’re focusing on the pilot projects for now, and over the summer we’ll be putting out a beta version of the software.

Mason: Longer term, we are also working on the technological side to make the informatics even faster. The goal is, when someone checks out of a hospital room, within the few minutes that they’ve cleaned and processed the room to get it ready for the next person, we will have characterized the room and validated its safety. Or, we can also have it available for people who check in who are long-term care patients, the most vulnerable, so that we can monitor them … . We want to be able to make the data genesis and analysis as fast as the organisms colonize and evolve – which is continuously and ubiquitously.

O’Hara: We anticipate going for a seed funding round over the summer, to hire more people and optimize what we have been working on. We are aiming for a Series A round in mid-2018.

Mason: The thing I love about this company is that it’s the first company dedicated to this idea of rapid, adaptive and comprehensive monitoring of hospitals.

We’re both happy and proud to be working hard on this and staying up late at night on something that could save lives and make the hospital a safer place to be.

It is a balancing act – we don’t want to declare that a hospital is a dangerous place. But to pretend that hospital-acquired infections don’t occur won’t save anyone; to not monitor and defend against them would be irresponsible. So we’re going in the right direction with the technology, and the computational methods are finally at a place where we can actually do it. So it’s very exciting.

What support and resources do your respective institutions give you that neither of you would have had access to alone?

Mason: On this project, it is good to have Cornell Tech, which has a very strong engineering and computer science focus, join forces with Weill Cornell Medicine, which of course is much more medically focused but also has an entrepreneurship lab. It is a good match of backgrounds. And resources at both places so far have been wonderful.

From the beginning, we wanted to build the company to be cutting-edge – but you can never marry a technology because technology always changes. So you want to be somewhere between the leading edge and the bleeding edge, and that’s often where you not only discover new biology, but sometimes have the best ability to accomplish your goals. Which, in our case, is rapid diagnostics.

O’Hara: The Runway program provides a lot of business resources, so I was able to do a mini-MBA there; we take business classes with the MBA students. And we also have access to all the professors in the program; they have a network of investors, lawyers and just lots of connections in New York City. They set us up with mentors and go over each stage of setting up a startup, working through the business model, and doing customer development and all of that. So it would have definitely been much more challenging to transition into business without them. It’s really a great program.