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In the second installment of the Cornell Tech @ Bloomberg speaker series, CEO of Uptake Technologies and Groupon co-founder Brad Keywell was interviewed by Bloomberg Media’s Tom Giles about Uptake and the elements of a strong entrepreneurial ecosystem, Bloomberg reports:

Uptake differs from other of Keywell’s co-founded start-ups in that he employs collaborative disruption: “We are disrupting the blind spots,” Keywell says. In other words, “We are choosing to be disruptive with a partner who has a strong edge, rather than what we’ve traditionally done – which is be disruptive from the outside.”

Uptake Technologies is a Chicago-based software platform that captures data from sensors, and provides predictive insight that can optimize machine performance, minimize downtime, and help companies with safety and regulatory compliance in industries like rail, mining, and construction.

Find more coverage of the event on Bloomberg.